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Reading test · before it goes to investors
Concept: the readers, times and company are illustrative
Five readers who match your investors read it cold. Here is where they slowed down, and what we rewrote.
An investor gives a seed deck about 3 minutes 44 seconds, and only 58% read to the last slide (DocSend). So every slide is timed with real readers before the first send, and any slide that loses them is rebuilt.
2 min 57 smedian read, inside an investor's first pass
5 of 5read to the ask
5 of 5could repeat the company in one sentence
2 slidesrewritten after the first round